Social Media

Tag Archives: twitter

For this weeks blog post assignment I’m going to be analyzing three social media articles from three different social media networks. The first article is about the two candidates running for President of the United States, Mitt Romney and Barack Obama. And their impact on Tumblr. The second articles is about hurricane Sandy and the amount of  responses/reactions from  people on twitter. Lastly, the third article is about social networking and how it can be used for all types of living.

 

The first article is titled How Romney and Obama Stack Up on Tumblr, written by Fernando Alfonso III , November 2nd 2012 .  This article covers the popularity of posts that both Romney and Obama are tagged in. It discusses how the people on tumblr are responding to the debates and their feelings toward Romney and Obama. There are  lines charts that show the number of posts/reblogs and likes of each candidate and it shows Romney is more popular than Obama with reblogs and likes. But  not all the posts are of a positive nature. A great part of Romney’s ‘popularity’ is people making fun,bashing, freaking out on him.

This topic relates back to social media by how they are creating  their own advertising, whether is be good or bad, with not effort at all. Their opinions about they way they think the country should be ran is creating arguments and conflicts between the tumblies.  This builds Romney’s and Obama’s campaign and gives them a good idea on how people are reacting to their ideas about the US.

 

The second article is called Twitter Releases Numbers Related To Hurricane Sandy: More Than 20M Tweets Sent During Its Peak  by Drew Olanoff on November 2nd, 2012.  The top news story lately is about Hurricane Sandy and how it has hit millions in the United States and parts of Canada. It’s main point in the article is focused on the people who turn to Twitter to talk about what’s going on at the present time. This has been a very popular topic, so popular that there has been a Twitter account specifically based around making puns about Hurricane Sandy.   It covers peak times of tweets and top tags such as #Sandy, #Hurricane and #Donate.

This article is related to social media because of how a natural disaster can impact not only the environment, but also social networks. In less than 1 day, Hurricane Sandy was the talk of  Twitter. It shows how and when people are tweeting Sandy, along with peak times.  With all this publicity that Sandy is getting, there are lots of donating opportunities that people are creating. People all over will need people for blood donations, reconstruction and supplies. A disaster like this is a  social media magnate and there is always a positive side to someones misfortune, weather we like it or not. (yes, that was a pun.)

 

The last article is called Becoming a Social Business isn’t just for Social Media by Ilana Rabinowitz,  October 26th 2012. This article talks about the new ways businesses operate their company. It has ideas about how differently we find out information compared to 10  years ago. It’s main point is focused on how a business changes there research strategy  about their demographic and target audience and how they keep up with new ways to communicate their message through the media.

This article relates to social media by the way of communication between businesses and the rest of the world.  Media is used is being used by both every-day people and large business and organizations, so the primary source of advertising is social networks. And the more a business is involved with their customers, the more the customers respond to the message the company is try to get out.


The company I chose to report on is Lulu Lemon because I love all their sports attire and all the vibrant colours.

Lululemon Athletica uses their twitter account very effectively  in their frequency of tweeting and how the engage their followers in up coming events and new clothes.

 

Lululemon demonstrates a terrific knowledge on their interests of their followers and show a great relationship with them.  They attach pictures of clothing and sports gear  with witty remarks that entertains their viewers. And they are very good at responding to their followers inquiries about everything. Plus they communicate with other Lululemon accounts and it shows that they universal with their brand.

They have been tweeting since September 8th, 2008. They usually tweet at least once a day and sometimes more, which is a very good thing to do when you are running company and want to spread the word about your twitter and other social medias.

Personally, I think they are doing an awesome job on communicating with other branches and followers. It shows that they care about what they have to say and their opinions about Lululemon  and how they’re running their business.

Lululemon link here